In another bowl, mix waffle mix according to the package instructions.
Pour in enough of the waffle batter to cover the slots in the bottom of the waffle iron, usually between 1/3 and 1/2 cup.
Add about 3 Tablespoons of the strawberry and cream cheese mixture, along with a few chopped strawberries to the middle of the waffle batter. Top with enough waffle batter to cover the cream cheese.
Close the waffle maker, clasp the handles and flip it over. Cook for 10 to 12 minutes. Remove the waffle from the waffle iron. Repeat with the rest of the batter.